Netflix has taken over leisure time for an entire generation of people. If you're not out having fun with your friends, odds are you're catching up on the latest drop from the streaming service.
But a new development could shake up the pricing structure for your favorite binge-watching service. A report from the Australian claims Netflix is testing a price hike on weekends for a selection of new subscribers at prices of $1, $2, and $3 more a month, depending on which tier of the streaming service you subscribe to. The prices for each tier then dropped back down to $8.99, $11.99, and $14.99 a month on Monday.
Netflix denied that the price hikes were weekend only, but did acknowledge conducting tests. They also stressed that current customers in Australia were not going to be impacted by the recent experiment, and emphasized that they haven't decided to change prices globally.
“We continuously test new things at Netflix and these tests typically vary in length of time," the company said in a statement. "In this case, we are testing slightly different price points to better understand how consumers value Netflix.”
If you want to avoid the rising subscription costs, for now the solution seems simple—don't subscribe to Netflix on the weekend. At least until they're done with these "tests." You've got five other days per week to make the commitment.
Also, keep tabs on that bank statement.